A chat widget for a website should do one thing well: help visitors start a conversation with minimal friction.
1) Choose the right chat channel
For most teams, messenger handoff is the simplest:
- WhatsApp: best reach, mobile-first.
- Telegram: great for communities and fast support.
- Messenger: strong for Facebook-first audiences.
2) Place it where it won’t block your UI
- Desktop: bottom-right with spacing from sticky footers.
- Mobile: ensure it doesn’t cover your primary CTA or navigation.
3) Use copy that sets expectations
Good copy is specific:
- “Ask a question” (support)
- “Get a quote” (sales)
- “Replies typically in minutes” (expectations)
4) Build and embed
Open an editor, customize the greeting, and grab the embed snippet:
- WhatsApp: /get-widget/whatsapp-chat
- Telegram: /get-widget/telegram-chat
- Messenger: /get-widget/facebook-messenger
Next steps
- Full guide: /guides/add-chat-widget-to-website